Today internal communicators and those tasked with delivering a compelling employer brand need to step up their measurement game. With a priority to make measurement a habit and strive for ongoing and meaningful metrics that speak to outcomes, a tool kit of metric strategies is needed for successful employee engagement.
Learn how to best measure your employee experience and employee engagement strategies , including how to:
Angela Sinickas, CEO
Sinickas Communications Inc.
Ephraim Freed, Employee Experience Manager
The Beautiful Group
Once upon a time communicators had the luxury of crafting long-form feature stories to artfully weave together their company’s narrative. Now, shrinking attention spans demand content that is clear, concise and moving. At the Walt Disney World Resort, the team has devised an editorial process that marries strategy with storytelling to grow audiences and enhance its reputation.
In this session you’ll learn how to:
Lisa Arney, Senior Communications Manager
Walt Disney World Resort
Most business leaders understand that a successful SharePoint project can play a significant role in improving productivity, innovation and employee satisfaction. But few leaders understand the role of leadership in SharePoint success.
In this session, gain principles and practical tips on how to go beyond leadership buy-in, to gain active engagement from your leadership team, including how to:
Geoff Ables, Managing Partner
C5 Insight
Whether your employees are in the skies or at a desk, learn how visual communications and digital tools can help keep them engaged and informed, including how to:
Katy Campo, Manager, Culture & Engagement
AllegiantIt has been a little over a year since Byrne started to develop an internal communications strategy that would support the pace of the company’s growth.
From intercom announcements and hallway bulletin boards, to a global company-wide app launch and a successful internal video campaign, discover how Byrne has increased engagement and unified diverse cultures, all while retaining its grassroots communication traditions.
Learn how you can pioneer change through digital communications, including how to:
Taylor Kelley, Internal Communications Specialist
Byrne
On-the-go employees don't always have time to check the intranet for the latest happenings. Catching them as they are heading to meetings or waiting in line for lunch at the company cafeteria might be all the time you have to inform and engage employees.
In this session, hear how the National Collegiate Athletic Association uses eight digital signage units and a daily e-newsletter to reach their mobile workforce, including:
Kristen Porter Basu, Associate Director of Organizational Communications
National Collegiate Athletic Association
Are you careening toward the next bend in the road with your foot firmly on the gas, or are you sitting sidecar to your SMEs and leveraging their driving skills while you build a better roadmap?
This session will discuss tactics to meet your employees and colleagues where they are and how to avoid the traps and traffic snarls that can delay your successful route to employee engagement.
When is the detour and the scenic route truly the faster way to get to your destination? Leave this session with 3 steps to create an effective employee engagement roadmap. Steps include:
Elizabeth Gubernatis, Internal, Employee & Digital Corporate Communications Specialist
Boehringer Ingelheim Animal Health - US
When a corporation launches a new product, it pumps millions into marketing via a multitude of channels. The marketers behind the products know consumers are much more apt to take action if they see the messages on the channel they prefer. The same approach applies to communicating important messages to your staff.
Discover why World Wildlife Fund takes a multichannel approach to internal communications and learn how to:
Elissa Leibowitz Poma, Deputy Director, Communications & Marketing
World Wildlife Fund
As GoDaddy develops into an international organization, onboarding 11,000 new employees to take in a new culture could be a daunting task. Thankfully, the internal communications team has created a strategy that aligns an already existing dispersed workforce to come together to reach organizational goals. Employees are exposed and challenged to new engagement strategies that help develop brand awareness and engagement.
Learn how GoDaddy instilled a sense of pride in their dispersed employees through non-traditional internal communication strategies, including how to:
Kim Clark, Director, Internal Communications
GoDaddy